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BOWEN G20.1-180

Billye Fairchild strikes a pose in her Jantzen swimsuit in a field of Spring daffodils in March of 1934. She smiles gamely, despite what is undoubtedly chilly Northwest Spring weather. She is providing a little "cheesecake" for the first annual Puyallup Valley Daffodil Festival, to be held March 17-18, 1934. Miss Fairchild lists her occupation in the 1934 City Directory as waitress and her address as 1120 So. 14th Street. Miss Fairchild was also chosen as Tacoma's royal attendant for the 1934 festival.

BOWEN G20.1-164

In March of 1934, (l to r) Frankie Cowan, Billye Fairchild, and Betty Brumbaugh wearing long Spring dresses and stylish hats posed in a field of bright yellow daffodils to help advertise the first ever Puyallup Valley Daffodil Festival. Several days before the parade, Puyallup lawyer Herman Zander had still not selected a Festival Queen. Mrs. Elizabeth Lee Wooton of Puyallup was finally selected when he saw her stroll by his office window. Billye Fairchild was selected the Queen's attendant from Tacoma. In the early days of the Festival, pre-1950s, the Queen had to be from either Sumner or Puyallup. TPL-9812

BOWEN G20.1-173

Organizers of the first Puyallup Valley Daffodil Festival in March of 1934 were not above using a little "cheesecake" to advertise their fledgling flower festival. Left to right, Frankie Cowan, Betty Brumbaugh and Billye Fairchild pose in thirties swimsuits in field of bright spring daffodils. The first festival was the brain child of Tacoman Lee Merrill and was loosely patterned on the Dutch flower festivals held around Easter. The 1934 event included the reign of the first Daffodil Queen, Elizabeth Lee Wooten, a parade (then called the "procession") and "Bulb Sunday," where visitors were invited to motor out to the fields and view the blossoms.

BOWEN G20.1-178

Three bathing beauties, left to right, Frankie Cowan, Betty Brumbaugh and Billye Fairchild, pose in the chilly spring air in their swimsuits and goosebumps amid the bright yellow daffodils. They are advertising the first annual Puyallup Valley Daffodil Festival in March of 1934. The festivities, originated by Tacoman Lee Merrill, would include a Queen, a parade and a "Bulb Sunday." On Sunday, area residents were encouraged to motor out and view the daffodil fields. The first festival had a total budget of $600.

BOWEN G20.1-174

Frankie Cowan can hardly hold back a laugh. She is heartily enjoying posing in a field of bright Spring daffodils as a promotion for the first annual Puyallup Valley Daffodil Festival in March of 1934. Miss Cowan is Frances Cowan, a saleswoman at the Peoples Store who resides at 621 So. Yakima Ave.

BOWEN G20.1-141

Billye Fairchild, Frankie Cowan and Betty Brumbaugh pose in flowered spring gowns and picture hats in a field of yellow daffodils advertising the first Puyallup Valley Daffodil Festival in March of 1934. The brainchild of Tacoman Lee Merrill, the first Festival had a tight budget of $600 and not many supporters. The parade, then called the procession, took place on March 17,1934. It began at Union Station and wound its way through downtown Tacoma, followed by Puyallup, Sumner & Orting. Area businesses and clubs, still recovering from the Great Depression, contributed decorated horses, bicycles, busses, autos and a few floats plus marching bands and drill units. The Queen, Elizabeth Lee Wooten, was selected a few days prior to the Festival as she walked down a city street in Puyallup. TPL-3148

BOWEN G20.1-175

Betty Brumbaugh poses with the air of a model for this promotional photograph for the first annual Puyallup Valley Daffodil Festival in March of 1934. Betty is most probably Elizabeth Brumbaugh, listed in the 1934 City Directory as a saleswoman at the Peoples Store and residing at 424 No. Yakima. Elizabeth was the daughter of Rev. Roy T. Brumbaugh, pastor of the First Presbyterian Church. She later married Norman Donaghue and moved out of the state.

BOWEN G20.1-172

The organizers of the first Puyallup Valley Daffodil Festival in March of 1934 were not above using a little "cheesecake" to advertise their fledgling flower festival. Three bathing beauties, left to right, Frankie Cowan, Betty Brumbaugh and Billye Fairchild, pose in a field of bright yellow daffodils as a promotion for the first annual Puyallup Valley Daffodil Festival, March 17-18, 1934. The flower festival, loosely patterned on the Dutch flower festivals held around Easter, started with a small group of organizers and a budget of $600 and grew to one of America's oldest flower extravaganzas. TPL-9418

BOWEN G20.1-121

On this float in the 1936 Daffodil Parade, the flower vase has tipped over, sending the daffodils and the smiling girls they hold to the ground. Peeking around the edge of her flower is Mary Frances Cavanaugh, left, and in the other blossom is Weda Claire Dykeman. Mary Frances is the daughter of Cecil Cavanaugh, of Cavanaugh Lumber Co., and Weda Claire is the daughter of Doug Dykeman. (T. Times 4/20/1936, pg. 3)

BOWEN G20.1-111

The 1936 Daffodil court is getting out of their vehicle at the base of the reviewing stand on So. 10th Street & Pacific, a 35-feet-high, four-tiered structure covered with 200,000 daffodils. They will ascend to the first daffodil covered platform to view the parade as it passes by. The pylon was the photo opportunity of the third annual Daffodil Festival. The old bank building at 10th and Pacific, overhead streetcar wires, and the ruins of The Tacoma Hotel punctuate the background. (T. Times 4/20/1936, pg. 3)

BOWEN G20.1-166

Manning's Coffee supplied one of the most elaborate flower covered "floats" in the first annual Puyallup Valley Daffodil Festival parade held on March 17, 1934. Still recovering from the Great Depression, most clubs and businesses were unable to contribute in a big way; decorated cars, busses, bicycles and horses were more common then traditional floats. Manning's Inc., located at 1102 Commerce, specialized in coffee; they also had a market at the same location and a restaurant at 258 So. 11th.

BOWEN G20.1-137

A young rider, dressed in chaps and a flower decorated hat, posed on a daffodil festooned horse ready to ride in the first annual Puyallup Valley Daffodil Festival parade on March 17, 1934. The main viewing area was 11th & Pacific, where the parade passed with daffodil bedecked autos, busses, bicycles, carts and horses, as well as marching bands and drill teams. Still reeling from the Great Depression, business and club entries in the first parade were modest when compared to later years.

BOWEN G20.1-133

Governor Clarence D. Martin rides in an open car for the Labor Day parade in 1934. Gov. Martin sits on the left side of the rear seat of the automobile, beside him sits Mayor George Smitley's wife dressed in white; the man on the right is unidentified. Tacoma Mayor Smitley rides next to the driver in the front seat. The group rides past the Bostwick Building, 755-71 Saint Helens Ave., at this time occupied by William Whetstone, the Credit Dentist. In the background, streetcars are parked to accomodate the passing of the parade. Later the same group would oversee the dedication of the relocated and reconstructed Fort Nisqually at Point Defiance.

BOWEN G20.1-124

This float in the 1936 Daffodil parade carries the K Street emblem mounted on an axis and describing the K Street business sector as the "Hub of Activity." The float is offered by the K Street Business Mens' Association The floral tribute is built on the bed of a large truck. (T. Times 4/20/1936, pg. 3)

BOWEN G20.1-188

This Standard Oil truck is all decked out in flowers for a drive in the 1936 Daffodil Parade. It has even sprouted two giant daffodils on top like horns. The large fuel truck is covered with flowers and draped grasses.

BOWEN G20.1-157

This daffodil decorated horse and driver were one of the entries in the first Puyallup Valley Daffodil Festival parade in 1934. The two wheeled cart was advertising Will Rogers in the motion picture "David Harem" playing at the Roxy Theater. Most of the entries in the first parade were modest when compared to later years. The parade began at Union Station, travelled through downtown Tacoma then on to Puyallup, Sumner and Orting.

BOWEN G20.1-140

Margaret Thomas, crowned Queen Margaret I of the 1935 Greater Puyallup Valley Daffodil Festival, smiles serenely over her bouquet of daffodils. The twenty three year old from Sumner was the first Queen chosen in an actual contest. Queen Margaret was selected from a field of ten candidates. The very first Festival Queen, Mrs. Elizabeth Lee Wooten, was selected by a committee without a contest. Until the mid-1950s, the Queen was always from Sumner or Puyallup, the birthplaces of the daffodil industry.

BOWEN G20.1-113

Queen Margaret I, Margaret Thomas of Sumner, and her four attendants pose on their Daffodil Parade float on March 23, 1935. The attendants are, left to right, Irma Jane Janig, Sumner; Billie Barto, Puyallup; Olive Chervenka, Sumner; and Evelyn Mellinger of Tacoma. The 1935 parade was the second annual.

BOWEN G20.1-119

Float sponsored by the City of Tacoma in the 1936 Daffodil Parade, symbolizing the city's dominance in public utilities. In the forefront are three rearing horses pulling a large wheel. A large dynamo is in the back, an emblem of the power of the hydroelectric plants. (TDL 4/19/1936, pg. 1)

BOWEN G20.1-122

Daffodil Parade float entry by KMO radio, a floral representation of a microphone with the call letters KMO. The float was probably an entry in the 1936 parade. Several patches of daffodils in the outer ring of the microphone are missing showing the chicken wire base.

BOWEN G20.1-190

1936 Daffodil Queen Helen Edgerton of Puyallup. In the early years, the queen alternated year to year between Puyallup and Sumner residents. The first queen from Tacoma was in 1956 and from Orting in 1962.

BOWEN G20.1-189

The Young Mens' Business Club entry in the 1936 Daffodil Parade was this flower covered replica of the bastions at the restored Fort Nisqually at Point Defiance. The restored Fort had opened in 1934. A sign on the float advertises the "Beaver Centennial" 1836-1936, a celebration to be held July 4, 1936.

BOWEN G20.1-154

The Rotary Club, a perennial entrant in the Daffodil Parade, entered this flower bedecked emblem of Rotary International in the 1936 parade. The word "Service" is emblazoned on the side of the float.

BOWEN G20.1-165

A child rode in the large wicker basket atop a flower bedecked automobile in the first Puyallup Valley Daffodil Festival parade in March of 1934. The early Daffodil Festival parades were held in late March at a time when the golden daffodils were blooming profusely. This float was sponsored by Mannings Inc., a tea and coffee dealer. Few entries in that first parade were as lavish as this one. Awards were given in eight categories in 1934: best pony, best horse, best bicycle, best Valley Exhibit Car, best Garden Club float, best service club float and best commercial division float. Mannings took the best commercial float honors for their beautifully decorated entry. (T.Times 3-19-34, p. 1-article; p. 5-alternate photograph)

BOWEN G20.1-155

Tacoma loves a good parade and Labor Day of 1934 was no exception. The Chamber of Commerce float bears Miss Tacoma, Queen of the Labor Day festivities and the Seattle Potlatch, Roberta Cohoon, down the parade route. She is attended by Margie Christen, left, and Eleanor Layton. The parade preceded the dedication ceremony for the relocated and restored Fort Nisqually. (TDL 9/4/1934, pg. 1)

BOWEN G20.1-120

Weda Claire Dykeman smiles from inside a daffodil during the 1936 Daffodil Parade. Weda Claire is the daughter of Doug Dykeman. (T. Times 4/20/1936, pg. 3)

BOWEN G20.1-160

An enthusiastic crowd watched in awe as the first Daffodil Parade rolled by in 1934. The parade, designed to use the leftover daffodil blooms that were formerly thrown away when the bulb was harvested, has become a much anticipated annual feature of the spring festival. There has been a parade every year since 1934, with the exception of the war years of 1943, 1944 and 1945. In 1934, the parade consisted of decorated horses, bicycles, flower covered automobiles and a few floats. It started at Union Station and continued uptown. It later travelled to Puyallup, Sumner and Orting. In this photograph, two flower bedecked automobiles pass by delighted spectators.

BOWEN G20.1-167

On March 17, 1934 at 1:30p.m. in the afternoon, the first Daffodil Parade rolled out from Union Station, proceeded uptown through Tacoma and later through Puyallup, Sumner and Orting and on into history. There has been a parade every year since 1934, with the exception of the war years of 1943, 1944 and 1945. The parade in 1934 was composed of decorated horses, bicycles, automobiles and floats. This vehicle covered with the early spring blossom was sponsored by the Lions Club, a civic organization.

BOWEN G20.1-118

ca. 1936. This float was entered by the city of Puyallup in the Daffodil Parade in the mid to late 1930s. Daffodils and crepe paper streamers cover the truck where uniformed Girl Scouts ride on the bed. The girls hold an American flag and a second flag, possibly the Washington state flag.

BOWEN G20.1-127

ca. 1938. This float was entered by the city of Sumner in a mid to late 1930's Daffodil Parade. The driver's head can be seen at the center of the float. In the back, two girls in Dutch costumes ride in chairs.

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