- Item
- 1955-06
Part of Richards Studio Photographs
Wallace E. (W.E.) Difford, managing director, addresses the Douglas Fir Plywood Association's (DFPA) annual meeting. The Golden Jubilee Convention was held in Portland, Oregon, June 19-21, 1955; celebrating 50 years of the plywood industry from its inception in 1905 to 1955. Difford advised the group of the need for research and product improvement to fuel industry growth. He also warned that the future of industry management depended on talented young people being advanced on the career path, not shuttled into dead end jobs. Difford was selected at the meeting as one of the top 3 plywood salesmen in the industry's history. The highlights of the Jubilee were a Broadway type musical pageant, the presentation of Arlene Francis's televised "Home Show" and the unveiling of a giant exposition containing 50 golden ideas designed by 5 nationally leading architects.
Douglas Fir Plywood Association (Portland); Exhibition buildings--Portland; Exhibitions--Portland; Plywood; Difford, Wallace E.;