Identity elements
Reference code
Name and location of repository
Level of description
Item
Title
D141007-22
Date(s)
- 1964-02-21 (Creation)
Extent
Name of creator
Content and structure elements
Scope and content
Studio exposure ordered by Cole & Weber Advertising. Men in coveralls labeled "Douglas Fir Plywood Assn." and "American Plywood Association" lift their hands in farewell in this February 21, 1964, studio shot. Because the background is nearly black, the men and their gestures are prominently, and poignantly, displayed. The DFPA would change its name to the American Plywood Association on April 1, 1964. When the Douglas Fir Plywood Association was formed in 1939, only Douglas fir was used for plywood. By 1964, 23 species were used. It was decided to change the name to reflect the expanded use of firs. The plywood association had long been recognized as the source of plywood information with every major building code in the United States. Changing its name would be an enormous task since every piece of technical and promotional literature would need to be modified; it was expected to take a year. (TNT 3-22-64, B-4)
Uniforms; Raising hands; Douglas Fir Plywood Association (Tacoma); American Plywood Association (Tacoma);