The second annual Fairyland and Christmas Parade, November 29, 1935. A large crowd of spectators, including lots of excited children, lines the street at South 9th and Saint Helens Avenue to catch a glimpse of Santa. Caswell Optical Company can be seen in the background. The parade was sponsored by the Broadway and Pacific Avenue merchants the day after Thanksgiving to kick off the Christmas shopping season. The parade route began at 7th and Broadway and proceeded south to 13th Street and north on Pacific to 7th Street. (T. Times 11/28/1935, pg.1; 11/29/1935, pg.1; 11/30/1935, pg. 9)

Parades & processions--Tacoma--1930-1940; Holidays--Tacoma--1930-1940; Caswell Optical Co. (Tacoma);