Identity elements
Reference code
Name and location of repository
Level of description
Item
Title
A54649-12
Date(s)
- 1950-12-09 (Creation)
Extent
Name of creator
Content and structure elements
Scope and content
December was the month to showcase the upcoming year's new automobile models. Here the 1951 Chevrolets, including the Bel Air, are gleaming under the overhead lights of South Tacoma Motor Company at 5602 South Tacoma Way. The Bel Air's white-wall tires set off its new styling, where improvements and changes were featured in both the chassis and body for 1951. Model changes ranged from the "biggest brakes in the low-price field" to longer and lower design innovations. The Powerglide automatic transmission, optional on the deluxe models only, was also refined. Both South Tacoma Motor Co. and Walker Chevrolet would open their showrooms at night during part of December to highlight the impressive catalog of new cars. (TNT, 12/8/1950, p.13-article )
Automobile dealerships--Tacoma--1940-1950; South Tacoma Motor Co. (Tacoma); Chevrolet automobile; Showrooms--Tacoma--1950-1960;