Identity elements
Reference code
Name and location of repository
Level of description
Item
Title
D12493-62
Date(s)
- 1942 (Creation)
Extent
Name of creator
(1919-1980)
Content and structure elements
Scope and content
ca. 1942. In this advertising photo, a waitress or car hop carries a tray with a wax paper wrapped sandwich, a coffee cup and saucer, a clear glass carafe of milk and a can of Acme beer. The ads for Acme in July of 1942 advocated adding a refreshing, thirst quenching beer to your lunch. It, according to the ad, put an "edge" on your appetite and made good food taste better. It further said that being a "light beer," it caused no after lunch slow down when you returned to work. Acme, according to its ads, was brewed with Pacific Northwest hops and barley. It was made by Acme Brewing in San Francisco and distributed in Tacoma by Century Distributing Co., 2523 Jefferson Ave. TPL-10215
Beer;