D38438-5

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D38438-5

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  • 1949-02-17 (Creation)

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Cutting a 1,000 pound cake at Big Bear Store, Big Bear Store, Don Taylor. Two young men stand with the enormous cake made with Swans Down Instant cake mix and Medosweet milk created especially for the first anniversary of the Big Bear grocery store on February 17, 1949. The cake was 5' x 8' at the base and stood over 5 1/2 feet high. It took over 120 pounds of icing to cover the cake. Inside the cake were prize slips in capsules which entitled the winner(s) to a $400 television, free coffee makers and shopping bags full of groceries. The woman shopper has already decided to try the cake mix as she holds a box in her hand and has another box in her cart. (TNT Ad - 2-17-1949, p. 5; TNT 2-17-1949, p. 25-article only)


Big Bear Stores (Tacoma); Grocery stores--Tacoma--1940-1950; Cakes--Tacoma--1940-1950;

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